Marketing & Branding

How to Get Your Business Listed on Google

How to Get Your Business Listed on Google?

Google is the world’s largest search engine, handling approximately 8.5 billion searches per day. Leading the search engine business, Google accounts for 91.9 percent of the global search engine market share. Given that, it’s no wonder businesses want their products and services to be seen by Google users.

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3 Secrets of Disney’s Marketing Strategies

Magical World Unmasked—3 Secrets of Disney’s Marketing Strategies

Established in 1923 by American animator and film producer Walt Disney, Disney has ballooned its business from animation to parks and resorts, consumer products, media networks and studio entertainment. For many years, it has been an icon and a household name worldwide. Customers have returned to Disneyland or Disney World again and again to get a taste of that Disney magic, especially when the world enters the post-Covid era.

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How Picsart Uses AI to Empower Creators

Artificial intelligence (AI) is being incorporated into various jobs today to reduce human workload and increase productivity. One of the fields that AI is being used in today is creating art. We have already discussed how you can use the AI art generator DALL-E to make some memes. But, if you are looking for AI tools to help create content for your business, apps like Picsart might be a better choice.

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How the Pandemic Boosted Business for Streaming Services

How the Pandemic Boosted Business for Streaming Services

If you’re someone who’s invested in a streaming service subscription since the Covid-19 pandemic sent the world into lockdown, then you’re not alone. Business boomed for streaming platforms when most of the world became home-bound. In 2020, the number of streaming subscriptions across platforms crossed one billion worldwide.

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NFTICALLY’s New ECommerce Metaverse

NFTICALLY’s New ECommerce Metaverse

NFTICALLY is an up-and-coming startup company specializing in the non-fungible token (NFT) ecommerce metaverse. Upon entering the NFTICALLY metaverse, you get a 360-degree view of a chosen brand’s storefront and can navigate through the store to look more closely at its different features. Users can also opt to join sessions with friends, and they can call on channels only accessible to their own specified group of people.

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How is Kim Kardashian’s SKIMS Worth US$3 Billion

How is Kim Kardashian’s SKIMS Worth US$3 Billion?

As of January this year, American style icon Kim Kardashian’s shapewear and underwear brand SKIMS is worth US$3.2 billion after raising US$240 million from investors. Though it was embroiled in controversy when it was initially launched, where its original name KIMONO was perceived as culturally insensitive to the traditional Japanese garment, it has now grown into one of the most successful apparel labels in the world.

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Top 5 Chocolatiers That Will Make You Drool!

Top 5 Chocolatiers That Will Make You Drool!

Whether you read the book or watched the film, all of us were fascinated by Charlie and the Chocolate Factory. We wanted to tour around the factory just like the kids with the golden tickets did and get a taste of that chocolate river. But alas, it was all fiction. Much like we’ll never get our own letter to Hogwarts, we’ll also never get a golden ticket, no matter how many bars of chocolate we eat.

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Cash or Credit Card” No Crypto Please

“Cash or Credit Card?” “No, Crypto Please.”

Although there are still six months left in 2022, it is safe to say that it has been a year since cryptocurrency boomed and exploded in value, in large part thanks to e-commerce. While some big names are considering accepting crypto payments, some other major companies, such as Tesla, PayPal, Home Depot and the U.S. telecommunication giant AT&T, pioneered and began adopting cryptocurrency this year.

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What Can Your Startup Do in the Metaverse

What Can Your Startup Do in the Metaverse?

That the metaverse is a hot spot for businesses currently is evident. Not only can you set up your own marketplace in virtual reality, you can also shift your business activities onto the platform. With virtual avatars, “lifelike” elements and the ability to work from the comforts of your home—metaverse has the ability to change the future of work.

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How Did Corporate Memphis Become Popular And Why Do People Hate It

How Did Corporate Memphis Become Popular? And Why Do People Hate It?

Nowadays, Corporate Memphis has become the “definitive art style” for big tech companies and startups, particularly the FinTech and property sectors. For instance, big corporations, like Airbnb, Hinge, Airtable, Google and YouTube, have featured this new art style in their promotions, social media and websites.

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What Are NFTs in the Entertainment Industry

When Movies Become NFT: What Are NFTs in the Entertainment Industry?

After entering the digital art, games and music industries, non-fungible tokens (NFTs) have been making their way into the film and television space lately. Aside from preventing piracy and other intellectual property-related issues, NFTs reshape and accelerate the growth of the entertainment industry.

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What-Is-Big-Data-How-Is-It-Used-in-Marketing

What Is Big Data? How Is It Used in Marketing?

In a world where every single product segment is over-saturated, brands have to try extremely hard to make themselves stand out. And yet, some brands are really, really good at it. If you have ever felt that a brand just gets you, like they know all your choices before you even know them yourself, chances are that they actually do.

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How Your Startup Can Make the Most of Web 3.0

How Your Startup Can Make the Most of Web 3.0

By now, buzzwords, like Web 3.0, have become a part of our everyday lexicon. Having witnessed the rise of blockchain and the metaverse, there’s no denying that Web 3.0 is going to change the way we work and market our brands.

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4 Vintage Fashion Comebacks Taking the World by Storm

4 Vintage Fashion Comebacks Taking the World by Storm

These days, vintage fashions have gained amazing popularity as many of our Instagram feeds have kept us up to date (if the pun may be excused). This is probably another living proof that history does have a tendency of repeating itself—especially in the case of mainstream fashion. As most fashion enthusiasts are well aware, trends are cyclical.

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Top Failed Online Dating Platforms

Top Failed Online Dating Platforms

Online dating has become an integral part of the modern world. It makes it possible for you to find someone who shares your interests without so much as having a conversation. All you have to do is read a person’s profile, and that would give you a fair idea of what they’re into.

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