Entrepreneur Basics

How To Make Instagram Work For Your Business

How To Make Instagram Work For Your Business

Instagram is more than just a fun way to share photos and videos with your friends—it’s also a powerful marketing tool that can be tailored to suit the needs of your business. With around 1.2 billion monthly active users worldwide, Instagram is the fourth most popular photo and video-sharing social networking service and the perfect place to advertise services or products.

Read More
Jacinda Ardern’s Resignation Is Not a Teaching Moment in Gender Politics

Jacinda Ardern’s Resignation Is Not a Teaching Moment in Gender Politics

On January 19, 2023, New Zealand Prime Minister Jacinda Ardern announced her resignation in a surprise move, citing that she just “no longer had enough in the tank” to carry on. This news followed a slew of gender-related headlines—expectedly. Media houses seemed to enjoy their “I told you so” moment, with the BBC posting an archaic and sexist headline: “Jacinda Ardern resigns: Can women really have it all?”

Read More
How To Tap into YouTube As A Small Business Owner

How To Tap into YouTube As A Small Business Owner

Business owners often struggle with boosting website traffic, lowering their bounce rate and converting followers into paying customers. However, many are unaware of the great potential offered by YouTube. Since its launch in 2005, YouTube has established itself as a world-renowned platform for modern media. As per Alexa’s global ranking, YouTube is the second most trafficked website in the world.

Read More
Goblin Mode

Decoding the World’s Obsession with “Goblin Mode”

Do you find yourself struggling to maintain a positive and productive attitude at work? Are you becoming increasingly irritable or disengaged from constantly feeling overwhelmed and stressed? If so, you’re not alone. Many people experience this state of mind, and some turn on their ‌ “goblin mode” to cope with it. The term “goblin mode” gained popularity in February 2022

Read More
Workplace Bullies: How Do You Deal With Them

Workplace Bullies: How Do You Deal With Them

According to the 2021 U.S. Workplace Bullying survey, 30% of employees have direct experience being bullied at work. The typical office bully constantly puts you down, ignores your opinions and blames you for things you had nothing to do with. Some bullies are better at concealing their behaviors than others, and some might even gaslight you into thinking that you are making a big deal out of nothing. 

Read More
What Should Employees Do in a Crisis

What Should Employees Do in a Crisis?

At the start of January 2023, a drunk man in an Air India flight’s business class urinated over a 72-year-old woman sitting beside him. The man, Shankar Mishra, was the Vice President of the financial services company Wells Fargo (he was fired following the incident). In itself, the incident is disgusting.

Read More
How Do You Know When to Give Up on Your Startup?

How Do You Know When to Give Up on Your Startup?

Starting a new business is never an easy task. You put your heart into it and spend countless hours working on what you believe will make someone happy or solve society’s problems. But sometimes, startups don’t work out as planned—this can be both disheartening and discouraging.

Read More
A Look at Everything You Missed at BIOHK2022

A Look at Everything You Missed at BIOHK2022

From eradicating diseases to improving crop resistance to insects, biotech is truly one of the most important parts of modern science. One of the places that have made significant strides in biotechnology is Hong Kong. As of 2021, Hong Kong has emerged as the biggest fundraising hub for biotech in Asia and the second-largest in the world.

Read More
5 Cool Instagram Features Marketers Must Try in 2023

5 Cool Instagram Features Marketers Must Try in 2023

Spent hours scrolling Instagram lately? Well, so have many others. Over 1.2 billion people worldwide use the Meta-owned social media photo and video-sharing platform. What’s more? It’s a money-making haven for businesses. In 2021, Instagram brought in over US$25 billion in advertising revenue in the United States. Evidently, if your business wants to grow, it needs to be on Instagram today. To ensure that you make the most of it, we have rounded up some new and popular features for you to try.

Read More
How to Prevent Being Pigeon Holed in Your Career

How to Prevent Being Pigeon Holed in Your Career

Picture this: you are an experienced professional and are pretty good at your job. You consistently deliver high-quality work. But, instead of being rewarded for your hard work and professionalism, you keep getting the same task assigned to you again and again. There’s no logical promotion lined up for you because you’re so good that you’ll be hard to replace. This is what it’s like to be pigeonholed.

Read More
3 Dangerous Cybersecurity Threats of 2023

3 Dangerous Cybersecurity Threats of 2023

The internet has certainly become a vital part of our lives; it connects us, provides us with the information we require and assists businesses in remaining competitive. Nonetheless, our dependence on the web may be hazardous and expose us to cybersecurity risks. According to Astra Security, approximately 33 billion accounts will be hacked by 2023. Furthermore, cybercrime expenses are predicted to rise by 15% over the following five years, reaching US$10.5 trillion by 2025.

Read More
Top-3-Craziest-CEOs-Ever

Top 3 Craziest CEOs Ever

After a massive round of firings and failed changes to Twitter’s core functioning, Elon Musk has announced that he will step down from his position as the Chief Executive Officer (CEO). His only condition for doing so? Finding someone foolish enough to take over. Since he started working as the company’s CEO, it has lost 60% of its share value and is clearly on a downward spiral.

Read More
Popular Anonymous Workplace Apps You Should Check Out

Popular Anonymous Workplace Apps You Should Check Out

Our conversations have shifted largely over the web in the contemporary digital arena. This provides a great deal of convenience for staying in touch with family and friends. Yet, there are certain dialogs that people would prefer to keep private, especially in a professional setting. For instance, many employees can be hesitant to speak up about concerns or share ideas due to the possible repercussions that may occur as a result.

Read More
Returnships: Unlocking New Opportunities in the Job Market

Returnships: Unlocking New Opportunities in the Job Market

The job market is a competitive field. Returning to work after a long absence can be intimidating for many people, especially when their skills and experience aren’t up-to-date. Fortunately, a new trend called “returnships” has emerged to help bridge the gap for individuals looking to return to the workforce after an extended absence.

Read More
4 Must-Have Apps For Keeping Track of Your Reading Progress

4 Must-Have Apps For Keeping Track of Your Reading Progress

There’s nothing quite like the feeling of reaching the end of a good book. If you’re the type of person who likes to maintain a record of your reading progress, then you know that it can be a bit of a hassle to keep track of all the books you’ve read. This is where book-tracking apps come in! Book-tracking apps are excellent for measuring your reading progress and determining how much you’ve read over time.

Read More
Best Enterprise Password

Best Enterprise Password Managers for 2023

Enterprises of all sizes increasingly rely on digital systems to store sensitive customer data, client records and other confidential information. One of the most effective ways to protect this data is by using strong passwords. However, creating and managing strong passwords can be challenging for even the most security-conscious organizations. This is where an enterprise password manager can be a valuable tool.

Read More