What Are the Different Kinds of “Realities”?

What Are the Different Kinds of Realities

Jumping into the realm of extended reality can help a number of different market sectors simplify training, improve customer service and create unique gaming experiences.

As we get closer and closer to the future of the internet (a.k.a. Web 3.0), the “realities”, besides the one we are used to, are becoming more commonplace. Be it the Nth floor of Accenture or virtual property tours, the different kinds of “realities” can help businesses thrive. 

Training employees with extended reality (XR), virtual reality (VR), augmented reality (AR) and mixed reality (MR) can make them 70% more efficient in their roles. To make the best of these different realities, we must first understand them. Let’s take a look at these different kinds of emerging realities, their distinctions and their use-cases. 

Extended reality (XR)

XR is a blanket term that includes MR, AR and VR. Basically, it includes all realities from ones that are completely physical to completely virtual. These technologies extend reality by modifying the human-to-screen experience. They immerse you in a virtual environment, add to your physical environment or do both at the same time using MR technology. One of the practical applications of XR is Google Maps. Google Street View uses XR to give you satellite navigation of your destination. 

Virtual reality (VR)

Perhaps the term we would be ‌most familiar with is virtual reality. Virtual reality is a computer-generated simulation that a user can interact with using electronic devices. VR is about removing yourself from your physical world and placing yourself in a digital environment. VR tech can be used to create purely digital experiences (like 360-degree videos) and purely virtual environments (like the video game Star Wars: Squadrons). Other real-world applications of VR include healthcare and real estate.

Augmented reality (AR)

Augmented reality is an overlay of computer-generated content onto the physical world. It is important to note that AR doesn’t interact with real-world objects and that the real and virtual objects do not respond to each other. Some of the key examples of AR are Instagram filters and the mobile game Pokémon Go. In both of these, the virtual elements enhance the physical world, like in the case of seeing a 3D Pokémon on the street waiting for you to catch. Augmented reality is useful for medical training, design and modelling.  

Mixed reality (MR)

Mixed reality merges both the real and the virtual worlds by bringing virtual elements into the real world through occlusion. Occlusion refers to obscuring ‌virtual objects into the real world, which means that the virtual elements can interact with the physical world. 

MR is a combination of AR and VR, which is also often used interchangeably with AR. Niantic, the company behind Pokémon Go, has shared plans to expand its game into the realm of mixed reality by using Microsoft Mesh. The new version of the game will allow players to connect to each other via shared holographic experiences. 

Combined applications of XR

With all these different kinds of realities, one of the key benefactors is the field of gaming. As we previously mentioned, all three subdivisions of XR have been used in video games. Their use can help players feel like they are inside the world of the game. XR can simplify the training process for medical students, firefighters and pilots, for whom real-life training would be a risky venture. 

XR is also considered to be a great way to simplify customer service by providing an immersive “try before you buy” experience. It allows real estate agents to give future homeowners a feel of how the space looks and what they can do with it by creating various layout scenarios.

All of this shows us that XR is an up-and-coming realm that companies can delve into to get a competitive edge and set themselves apart from their competitors.

Header image courtesy of Freepik


Share on facebook
Share on twitter
Share on linkedin
Share on email


What Should Employees Do in a Crisis

What Should Employees Do in a Crisis?

At the start of January 2023, a drunk man in an Air India flight’s business class urinated over a 72-year-old woman sitting beside him. The man, Shankar Mishra, was the Vice President of the financial services company Wells Fargo (he was fired following the incident). In itself, the incident is disgusting.

Top 5 AI Companies in the World

Top 5 AI Companies in the World

Technological developments are driven by the human need to make life easier and complete tasks faster and more efficiently. The drastic growth of technology in recent years has paved the way for artificial intelligence (AI) to become an integral part of almost every industry—from education and lifestyle to music and sports. It is everywhere. And by the looks of it, it is here to stay.

3 High Demand Metaverse Jobs in Future That Your Kids Should Look into

3 High Demand Metaverse Jobs in Future That Your Kids Should Look into

It’s no wonder why Jumpstart Media named “metaverse” one of the top emerging trends and technologies to look forward to in 2023. With an expected compound annual growth rate (CAGR) of 39.4% from 2022 to 2030, Grand View Research forecasts that the global metaverse market is set to expand exponentially. From fashion shows, gaming, luxury products, sports and travel to art, many industries are tapping into the metaverse’s potential.

4 Most Anticipated Tech IPOs of 2023

4 Most Anticipated Tech IPOs of 2023

The technology industry has been a driving force in shaping the global economy for decades and the initial public offerings (IPOs) of technology companies are often highly-anticipated events. In 2022, the tech IPO market saw a slowdown compared to the previous year, 2021.


5 Luxury Items That Are Worth the Investment

The world of luxury items is one of elegance and exclusivity, with their value increasing as time passes. They are unattainable and highly coveted by the masses. Plus, luxury products have a Veblen effect on the market—as their price rises, their demand does, too.

How Do You Know When to Give Up on Your Startup?

How Do You Know When to Give Up on Your Startup?

Starting a new business is never an easy task. You put your heart into it and spend countless hours working on what you believe will make someone happy or solve society’s problems. But sometimes, startups don’t work out as planned—this can be both disheartening and discouraging.