Entrepreneur Basics

The Psychology of Pricing

“All our knowledge has its origin in our perceptions – Leonardo da vinci”   Price is merely a perception. Our brain remembers prices as either

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10 Tips for First-Time Importers

10 Tips for First-Time Importers

Global import opportunities have seen a growing number of first-time importers test the market. While the rewards can be lucrative, there are traps that many

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Importing/Exporting Advice

Importing/Exporting Advice

While it’s true that many new startups popping up in Hong Kong are tech-oriented, Hong Kong’s is built upon traditional commerce, and almost every other

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