Entrepreneur Basics

What Is the Point of Social Tokens?

What Is the Point of Social Tokens?

Kamya Pandey September 16, 2022

It seems like just about anyone is creating some kind of cryptocurrency these days. In April this year, news broke that Meta founder Mark Zuckerberg was planning on creating his own centralized-social token (dubbed “Zuck Bucks” by Meta’s employees) to reduce the company’s dependence on advertisers. This currency would operate like tokens inside a video game, meaning that you could use them to buy items on Meta’s platform.

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Top 5 Personal Finance Reddit Communities That Are Worth Checking Out

Top 5 Personal Finance Reddit Communities That Are Worth Checking Out

Kamya Pandey September 15, 2022

Anything you’re interested in, no matter how niche, probably already has a community on Reddit. Reddit is a discussion website where people make up communities, or “subreddits”, for just about everything, from health tips, funny videos and terrifying fictional stories to those dedicated to simply venting about annoying things.

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3 Business Experts To Follow On Social Media Right Now

3 Business Experts To Follow On Social Media Right Now

Samiksha Jain September 14, 2022

So you’re an entrepreneur; you’ve started a business and are trying to make it work. That’s amazing, and you should be proud of yourself! But even the best entrepreneurs need help, which is why it’s important to learn from other successful business leaders. We know it can be tough to know who to trust when looking for advice or mentorship on running a business.

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How Does Google Protect Itself from Cyberattacks

How Does Google Protect Itself from Cyberattacks?

Jumpstart Team September 13, 2022

On January 11, 2022, Google announced that its cloud division had bought Israeli cybersecurity startup Siemplify. While financial details of the agreement were not disclosed to the public, a source said Google paid a total of US$500 million for Siemplify.

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What Are Forex Signals and How Can You Use Them to Make Money

What Are Forex Signals and How Can You Use Them to Make Money?

Kamya Pandey September 12, 2022

“Forex”, a shorter name for foreign exchange, refers to the exchange of one country’s fiat currency for another. Foreign exchange swaps hand on the over-the-counter (OTC) market directly between traders as opposed to stocks that are traded on the stock exchanges. By trading two currencies, traders (whether individuals or hedge funds) can earn the difference between their values as well as profit from the differences in interest rate across countries.

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How to Integrate Environmental Sustainability into Your Business Strategy

How to Integrate Environmental Sustainability into Your Business Strategy

Kamya Pandey September 11, 2022

It would be an understatement to say that protecting the environment is one of the most pressing concerns in the world today. Extreme weather conditions are becoming increasingly common in today’s world, from floods in Malaysia to heatwaves in India and Antarctica. These are just a few of the unnatural weather occurrences that have happened this year so far.

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What Are the 5 Basic Resources Needed to Start a Business?

What Are the 5 Basic Resources Needed to Start a Business?

Alinda Gupta September 8, 2022

Over two-thirds of start-ups never make it past the finish line. There might be multiple factors to that, such as a poor quality of employees and investors or not researching the market well. Starting a business is no small feat, and there are a number of important resources you’ll need to get off the ground.

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How to Use Blogs To Generate Leads?

How to Use Blogs To Generate Leads?

Samiksha Jain September 6, 2022

You may be wondering how you can use your blog to generate leads (individuals who are interested in a firm’s services in any form). After all, isn’t a blog supposed to be a forum for sharing your thoughts and opinions with the world? It can certainly be that, but it can also serve as a powerful lead generation tool. According to HubSpot, 60% of consumers read blogs.

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Blitzscaling: Why Does it Matter?

Blitzscaling: Why Does it Matter?

Nidhi Singh September 5, 2022

During World War II, the German term “blitzkrieg” (lightning war in English) described a war tactic that if you carry what you need, you can move very fast, surprise your enemies and win. The startup world equivalent of blitzkrieg is “blitzscaling”, a term coined by LinkedIn co-Founder Reid Hoffman and entrepreneur Chris Yeh in their book Blitzscaling: The Lightning-Fast Path to Building Massively Valuable Companies published in 2014.

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Top 5 Startups Capitalizing on the Hallyu Wave

Top 5 Startups Capitalizing on the Hallyu Wave

Kamya Pandey September 5, 2022

Look around you, and I’m sure you’ll find at least one person who is either into Korean pop music (K-pop) or Korean dramas (K-dramas). The popularity of Korean cultural products, be it music, TV shows, fashion or skincare, is called the Hallyu (Chinese term for the word Korean) wave. Hallyu wave’s acclaim has had a positive impact on the South Korean economy, with boy band BTS contributing US$3.6 billion to the country’s economy all by themselves.

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Why You Should Start a Podcast for Your Business

Why You Should Start a Podcast for Your Business

Kamya Pandey September 4, 2022

The one thing Microsoft and Michelle Obama have in common is that both run their own successful podcasts. Podcasting has been experiencing exponential growth during the pandemic, with the number of podcast listeners increasing from 274.8 million in 2019 to 383.7 million as of July 2021.

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10 Hilarious Memes for Entrepreneurs

10 Hilarious Memes for Entrepreneurs

Samiksha Jain August 30, 2022

Memes have taken the internet by storm in recent years, and there is no shortage of them when it comes to entrepreneurship. For the uninitiated, a meme is an image, video or piece of text that is widely shared online, often with humorous or sarcastic intent. While not all memes are created equal, there are some that perfectly capture the ups and downs of being an entrepreneur.

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How Does Buy Now Pay Later Work Is It a Bad Idea for Your Business

How Does Buy Now Pay Later Work? Is It a Bad Idea for Your Business?

Kamya Pandey August 30, 2022

Imagine window shopping on a designer clothing website late at night while sipping your favorite wine. Suddenly, you spot the coolest new pair of kicks, and you just cannot let them go. What’s worse, there’s only one pair left in your size, so you can’t afford to save up for them before making a timely purchase. What do you do? You use AfterPay, of course!

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4 Books That Will Make You a Smarter Investor in 2022

4 Books That Will Make You a Smarter Investor in 2022

Samiksha Jain August 29, 2022

There’s no question that the more you know, the better investor you’ll be. Knowledge is power, and when it comes to your money, you want to have all the power you can harness. To make you a smarter investor, we’ve put together a list of four books to help you make more informed investment decisions. From beginners’ guides to advanced strategies, there’s something for everyone here.

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What Are Warren Buffett's Rules of Investing

What Are Warren Buffett’s Rules of Investing?

Kamya Pandey August 29, 2022

If we know anything about the CEO and Chairman of Berkshire Hathaway, Warren Buffett, it is that he is a genius at investing. Despite his hefty donations to charity, Buffett is the fifth-richest person in the world, and there is clearly a lot to be learned from him. He believes in value investing—buying stocks that are trading for less than they are worth and then sticking to them in the long run.

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