TikTok Connects Creators and Brands at First South East Asia Creators and Content Marketing Conference

TikTok Connects Creators and Brands at First South East Asia Creators and Content Marketing Conference
As short-form videos continue to rise in Singapore and the rest of the region, TikTok arms attendees with valuable insights and tools to reach new target audiences
Singapore, 11 July 2019 – TikTok, the world’s leading short video platform, hosted its first ever South East Asia Creators and Content Marketing Conference at Marina Bay Sands, Singapore. The conference, titled [REC]reate, brought together 300 creators and marketers from Singapore and the rest of the region to connect and collaborate to unleash a vast array of creative possibilities with TikTok.
Providing valuable insights into how creators and marketers can leverage the platform to engage the highly sought-after demographic: Gen Z audiences, the conference featured a series of keynote sessions and a panel by regional TikTok representatives, brand marketers and creators to discuss the rise of short-form video content.
The in-depth keynote sessions, which included TikTok 101, Unlocking the TikTok Content Generation Factory and TikTok Monetization Deep-Dive, shed light upon TikTok’s immense potential in Singapore and the rest of the region, showcasing how the platform can be harnessed to build brands and businesses.
TikTok also hosted a panel discussion on the potential and effectiveness of short-form video content with panelists from research and data consultancy, Kantar, global media company, Mindshare and popular TikTok content creator, Karina Boenardi. The event also featured a talent showcase from one of TikTok Thailand’s most popular creator groups, Def-G.
South East Asia’s digital natives are among the most active on mobile, spending an average of almost four hours across devices, according to latest studies. In Singapore and the rest of South East Asia, TikTok provides easy-to-use video capturing and editing tools directly from the smartphone, enabling the creation of a wide array of content that reflects the diversity of the region.

SHARE THIS STORY

Share on facebook
Share on twitter
Share on linkedin
Share on email

RELATED POSTS

How the Metaverse Will Change the Future of Workspace

How the Metaverse Will Change the Future of Workspace

The metaverse—it’s not a sci-fi concept anymore! People are now working in virtual offices in the metaverse. It is a cloud-based, immersive social environment in which 3D avatars interact with one another. You could be on a beach in Thailand and still be able to attend that important meeting with your colleagues in the metaverse—work can take place wherever you are located.

What Is Over-The-Counter Stock Trading

What Is Over-The-Counter Stock Trading?

If you thought that you could only buy stocks from the stock market, you guessed wrong. Investors can also purchase stocks directly from the companies they wish to invest in. This is called over-the-counter (OTC) trading.

Top 5 Most Valuable Meme Coins of 2022

Top 5 Most Valuable Meme Coins of 2022

Billionaires, including Elon Musk and Mark Cuban, have waxed eloquent about meme coins. These are digital tokens that started as jokes but have since taken off in value. Some even credit meme coins for helping cryptocurrencies, in general, reach a larger audience.

The Butterfly Effect 3 Fascinating Businesses Stories

The Butterfly Effect: 3 Fascinating Businesses Stories

The butterfly effect, a part of chaos theory (a branch of mathematics and mechanics that studies random or unpredictable events in complex systems), is a phenomenon wherein a small or seemingly unrelated event sets in motion the trajectory of something significant. It is fascinating to observe this phenomenon, especially in the dynamic realm of businesses.

How Supercomputers Are Affecting the Environment

How Supercomputers Are Affecting the Environment

Supercomputers may be our glimpse into the future. Renowned computer scientist John von Neumann proposed the term “technological singularity” to describe the point of development at which it is impossible to predict the changes that technology will bring to human civilization.