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Tips-to-Build-a-Successful-Rebranding-Strategy

Tips to Build a Successful Rebranding Strategy

Rebranding has become all the rage in recent years, with well-known brands, like Adobe Creative Cloud, Burger King, Pfizer, Cadbury and BMW making efforts to reinvigorate their identities and directions. A rebranding happens for different reasons, and it takes a lot of time, money and hard work to roll out your new message to your audience.

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You-Either-Love-Them-or-Hate-Them-Why-Are-Opinions-on-NFTs-So-Divided

You Either Love Them or Hate Them: Why Are Opinions on NFTs So Divided?

If you’ve been aimlessly scrolling through popular internet forums, like Twitter or Reddit, chances are you’ve stumbled upon the frequent and heated debates surrounding non-fungible tokens (NFTs). These debates, typically, question whether NFTs are the best thing to happen to the online art community or the beginnings of an environmentally-detrimental hellscape.

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Harassment on the Metaverse

Harassment on the Metaverse

On December 1, 2021, Meta (formerly Facebook) revealed that a beta tester for their virtual reality (VR) platform, Horizon Worlds, was virtually groped. The incident took place on November 26, and the beta tester who was harassed has spoken out about the intensity of being harassed in the metaverse.

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What Is the Best Business Model for an Online Food Delivery Startup

What Is the Best Business Model for an Online Food Delivery Startup?

As per a McKinsey report, the food delivery business was worth over US$150 billion in 2021. The global food delivery markets are four to seven times larger than they were in 2018. Every day, more and more people rely on apps to get their food delivered home. It is convenient, fast and affordable for customers.

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Why Is the IMF Concerned about Cryptocurrency

Why Is the IMF Concerned about Cryptocurrency?

With the crypto market hitting US$3 trillion as of November 2021, it is almost impossible not to believe that we are amid a crypto boom. While investors and miners might be excited about the rising interest in crypto, there are some who do not see this as a positive step.

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Does Crypto Have Hidden Fees

Does Crypto Have Hidden Fees?

Making money through crypto doesn’t seem that hard, right? All you have to do is invest and sell when you can make a decent profit out of it. But it’s actually not all that simple. There are several hidden fees that go into every single transaction that you make.

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What Is Wearable Beauty

What Is Wearable Beauty?

Much like any other industry, the beauty sector has also had a tough time battling the pandemic over the past two years. However, the beauty industry is considered surprisingly resilient because its products tend to create a strong customer base.

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A Startup Making Hearing Implements Accessible TODOC

A Startup Making Hearing Implements Accessible: TODOC

Over five percent of the global population, that is, 432 million adults and 34 million children, suffer from hearing loss. One of the biggest problems that this section of society faces is the lack of hearing implements. Although 80% of those with hearing loss live in developing and underdeveloped countries, most of the world’s cochlear implants are consumed by developed countries.

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Chrome Extensions That Make Your Life Easier

Chrome Extensions That Make Your Life Easier

We all know how to navigate the internet, but is our way of doing it really the smartest? Often times when looking for one thing, we can easily get distracted or wind up looking through website after website with no luck.

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Top 5 Electric Car Companies of 2022

Top 5 Electric Car Companies of 2022

Business and political conversations in recent years have shown that you simply cannot talk about progress without mentioning sustainability. Startups and big corporations are having to upgrade their business models to factor in climate change and the environment. Shoppers have taken notice, too.

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Asian Startups Set to Join the IPO Race in 2022

Asian Startups Set to Join the IPO Race in 2022

Despite the pandemic, 2021 had been a bumper year for initial public offerings (IPOs). According to the 2021 EY (Ernst & Young) Global IPO Trends Report, the global IPO market had a total of 2,388 IPO deals, raising US$453.3 billion in proceeds. Global IPO activity was up 64 percent in deal numbers and 67 percent in proceeds when compared to 2020.

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Ethics of Surveying Your Remote Employees

Ethics of Surveying Your Remote Employees

For employees and employers alike, the work-from-home scenario has not been easy. Sure, we have all found ways of staying productive and getting our jobs done. Yet, for employers supervising remote employees for the very first time, remote surveillance has become the only option.

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Tech Made Easy E-Banking for Senior Citizens

Tech Made Easy: E-Banking for Senior Citizens

With the global average life expectancy reaching over 70 years, it is more important than ever today to make services of all kinds more accessible to the elderly. The COVID-19 virus and the threat it poses to ‌seniors has also been an important reason why they have shifted to the digital realm for their necessities.

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Great Resignation

What Is the “Great Resignation” Trend?

When Covid-19 first broke out, employees were worried about losing their jobs, and we’ve seen companies closing down or shrinking in scale to survive the economic downturn. But now, it seems like employers are in a predicament as the “great resignation” is happening. According to the U.S. Bureau of Labor Statistics, about four and a half million people quit their jobs in November 2021.

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Top 5 Startup Cities

Top 5 Startup Cities

The global startup ecosystem has been expanding since 2009, and as of 2021, the global startup economy is worth US$3.8 trillion in ecosystem value. With the startup ecosystem performing so well, who wouldn’t want to make the most of the explosive growth? Whether you are a budding entrepreneur or a seasoned veteran in the startup world, you would want to set up your next venture in a city which would get you the right returns.

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Does Jarvis AI Really Work

Does Jarvis AI Really Work?

Artificial intelligence (AI) has been picking up steam over the past few years. For over 50 years now, artists have been writing code to create art. As recently as 2021, we saw the arrival of Codex on the AI scene, which creates code from natural language commands.

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