Elon Musk has always had a love-hate relationship with Twitter. He loves that he gets an audience for his dad jokes on the platform; he hates that few people laugh at them. Musk is the “it girl” from every American high school movie. He is Regina George from Mean Girls; he has all the power, and he has a burn book that he has brought to Twitter.
The global tech industry has been on a bumpy ride lately, with a slew of layoffs since the beginning of the year. According to a Crunchbase News tally, as of late October this year, over 45,000 tech sector workers in the United States had lost their jobs. The numbers come as no surprise when you consider the soaring inflation rates and that the world might be headed for a recession.
Getting promoted requires more than just doing great at your current job. Even when your performance is good, and you exceed your goals, you still have to convince your manager that you’re top-tier and deserve a greater position. You do this by having a discussion about why you deserve to move up and what you might gain from it.
If you haven’t been living under a metaphorical rock, you must have heard all about Britain’s political drama and British media’s unhinged demolition of the people involved (watch: BBC’s hilarious Instagram reel about Liz Truss’s leadership). Many recent British leaders have become infamous for their rather ungraceful exits. In September, Boris Johnson stepped down in a similar fashion, facing pressure from the people after his many scandals got him undone.
The new iPhone is here. With all the aplomb and fanfare, Apple’s latest innovation of a product known for its flair is finally available for purchase. And it’s probably not worth its price tag, even though it is comparatively on the lower end for an iPhone, valued at US$799. Don’t get us wrong; the iPhone 14 does come equipped with some useful features, such as its safety upgrades allowing you to send emergency SOS messages if stuck in an area with no network.
Stories can transport you, move you and urge you to think deeply about their characters and plotlines. No doubt, storytelling is a powerful marketing tool for brands because it can help you connect with your audience on an emotional level. When you tell a compelling story, people are more likely to remember and relate to it. Stories can also help illustrate your brand’s values and mission. Some companies today do so using alternate reality games (ARGs) to create an air of intrigue around the brand.
To stand out in a highly competitive market, even the highest-quality products need appealing and functional packaging—think about Apple’s products. As per a report by international packaging authority Smithers Pira in 2019, the global packaging industry is forecasted to grow to US$1.05 trillion by 2024.
In September 2022, the CEO of crypto company Celsius, Alex Mashinsky, resigned following the company going bankrupt amid the crypto crash. He declared, “I regret that my continued role as CEO has become an increasing distraction, and I am very sorry about the difficult financial circumstances members of our community are facing.” Celsius is just one of the many companies to undergo this event.
You’ve just hired a new employee. They’re great, intelligent, driven and excited to be a part of your company. You’re thrilled to have them on board. However, a few months later, they hand in their notice and quit. It’s a frustrating and not uncommon situation—30% of job seekers have left a job within the first three months.
Inbound marketing has become increasingly popular in the marketing and advertising world. In contrast to outbound marketing (e.g. cold calling, email blasts and ads) where companies directly advertise their products to the public, inbound marketing involves creating engaging, informative content (e.g. blog posts, ebooks, infographics) to draw people to your website or business.
This year, watchmakers pulled out all stops to ensure that connoisseurs were impressed, as watch events, like the Geneva Watch Days and Watches & Wonders, sprung back to life. From materials like platinum ruling the roost to tourbillons and skeleton watches stealing the thunder, we round up some of the top luxury watches of 2022 so far for different kinds of wearers.
Fashion and style appear to be just as important in business as in everyday life. While some are always fond of classic business attire, others take the chance to display their individuality or make a statement with their original styles. After all, first impressions are essential, and you want to put your best foot forward when interacting with customers or possible investors.
No organization is perfect, but some are definitely better than others when it comes to management. Unfortunately, bad management can have a ripple effect throughout an entire company, leading to low morale, high turnover and decreased productivity.
The past couple of years have been extremely difficult for the global startup ecosystem. According to U.S.-based financial services company Moody Analytics, global economic growth estimates have fallen to 2.7% as of September this year, compared to 4.2% in January. Not only has the world undergone a tremendous transformation due to the COVID-19 pandemic.
Apple has remained at the center of the smartphone industry for years. The sleek, striking design, ever-improving chip and robust camera system of the iPhone have made it one of the most sought-after smartphones in the world. This month, Apple cemented and extended its lead in the industry by putting forward the next generation of iPhones.
Whether you love or hate him, there’s no denying that Jeff Bezos is one of the most successful entrepreneurs of our generation. Bezos, the founder of Amazon, has built a business empire encompassing everything from ecommerce and cloud computing to artificial intelligence (AI). What can we learn from Bezos, one of the world’s wealthiest men with a net worth of US$151 billion? Here are six key lessons that all entrepreneurs can learn from the billionaire:
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