The NFT craze does not seem to be going away anytime soon. The global hype around immutable digital assets has only gone up as TikTok hops on the bandwagon, allowing fans to “own a moment that broke the internet”.
After over a year of working from home and attending online classes while in lockdown, many are feeling the brunt of the increased screen time. The recent rise in the popularity of audio media, like podcasts and audiobooks, can be attributed to screen exhaustion.
Anyone who has heard about NFTs will marvel at the astonishing prices people are willing to pay for them. Recently, the “Side-Eye Chloe” meme sold as an NFT for US$76,377.50, joining many other legendary meme NFTs. But what are NFTs? And why are people willing to bear such an expense to own them?
In a recent valuation, the Australian graphic designing website, Canva, was valued at a whopping US$40 billion. This cements its place as one of the largest privately-owned companies in the world. The company is now the fifth most valuable startup worldwide, closely following SpaceX, Stripe, ByteDance and Klarna.
Influencer marketing is the shiny new gem in the crown jewels of digital marketing. We have previously discussed the differences between traditional and influencer marketing, as well as the latter’s advantages in the ever-evolving digital landscape.
In 2013, the then two-year-old Chloe Clems went viral as her hilarious side-eyeing expression made her into a beloved internet meme. In her meme avatar, little Chloe has ruled over the hearts of many a Twitter and Reddit enthusiast and has been dubbed the “Patron saint of Tumblr” by Buzzfeed.
On September 17, 2021, the “Maker in China” SME Innovation and Entrepreneurship Global Contest 2021 Grand Final was held in Guangzhou, China. MAD Gaze, a Cyberport incubatee specializing in augmented reality smart glasses, was declared the winner of the championship.
A week after crypto mining operations in China’s Sichuan province came to a halt, the country has now declared all crypto transactions illegal. On September 24, ten Chinese government agencies, including the central bank, made a statement saying that they would work closely to ensure a “high-pressure clampdown” on crypto trading.
Twitter has been an important tool in any startup’s marketing arsenal; as such, the updates have brought about some excitement.The updates revolve around original content creation and aim to give users more security and control over their tweets.
Footwear giant Nike witnessed a 3% dip in its shares as supply chain problems worsened. About three-fourths of Nike’s shoes are manufactured in Southeast Asia. Over 50% of them are made in Vietnam, where factories are shut due to Covid resurgence.
After the Evergrande crisis, another issue may threaten China’s GDP. This holiday season, some of us across the world may not get to buy smartphones and other goods for our loved ones. That’s because China’s state-mandated power cuts have forced factories to shut down and halt production. This will affect the supply of some sought-after products, like Apple and Tesla.
A popular NFT marketplace, OpenSea, recently admitted to insider trading by one of their employees. While the company had not revealed the name of the erring employee, individuals were able to utilize the platform’s public access blockchain ledger to ascertain the identity of the culprit.
Social media giant Facebook finds itself making headlines now and then. The recent one is related to Facebook spending the equivalent of 319 years labeling or removing false and misleading content posted in the U.S. during last year. According to internal documents accessed by the Wall Street Journal, the employees at the social media company have raised concerns about the spread of harmful and misleading information on its platforms.
Twitter has been grabbing headlines for the past few months. First, it was 140 free non-fungible tokens (NFTs) as a giveaway. Now, it is the shareholder lawsuit against the social media giant. On Monday, Twitter Inc said that it would pay US$809.5 million to settle a shareholder class-action lawsuit which alleged that the company misled investors about its user base growth and user engagement.
Veganism is an ideology that discourages the consumption of any animal products in diet or daily life. This ideology is gaining massive popularity as startups explore the market for vegan products and services. The boom in easily available vegan products is making veganism a more achievable lifestyle than before. Thousands of people across the world have adopted such a lifestyle for various reasons in recent years.
In a day and age when the average person spends more time scrolling through social media than reading a newspaper, influencers, also known as internet celebrities, have become household names. The fact that their massive followings trust their opinions on various topics, from beauty products to online courses, is constantly transforming the dynamic landscape of marketing and entrepreneurship.
