You may not know what “metaverse” is, but you might have seen the buzz around it in the tech world. In the last few months, tech giants like Microsoft and Nvidia have shared their futuristic visions for the metaverse, and now Facebook is going all out with its metaverse ambitions.
As our places and styles of work change, employee benefits need to change accordingly. All through 2020, companies have had to operate virtually, and some have even decided to never go back to working from the office ever again. Around 30% of people across the world work fully remotely as of last year.
When you start a business, you want to stand out from the crowd and show your customers how your product is different from others in the market. This is where a unique value proposition (UVP) comes into play. UVP is a statement that tells your customers exactly how your product or service will benefit them.
As of September 2021, Bitcoin’s market capitalization was US$782.65 billion. The cryptocurrency has been gaining massive ground, with over 2,300 US businesses accepting it as a form of payment and Paypal launching crypto services in their U.K. app. However, in spite of the surge in Bitcoin adoption, the currency isn’t quite as safe as one might think it is.
If you are looking for ways to raise funds for your startup, SAFE (simple agreement for future equity) and convertible notes are two options at your disposal. But what do these terms mean? And what do they look like in practice?
As technology becomes more and more innovative, it is becoming easier and easier to imagine that soon artificial intelligence (AI) would be able to make things all by itself. Already, we have seen a rising concern over AI making its own creative works by recognizing patterns in art styles and structures.
In 2018, footwear giant Nike released an ad campaign to celebrate their 30th anniversary. One of the faces of their campaign was Colin Kaepernick—the former quarterback for the San Francisco 49ers who, before a match, kneeled in solidarity with African-American people who were being wrongly targeted by the American police force. Kaepernick had faced backlash for his public protest against racism; Nike faced backlash for supporting him. Nevertheless, Nike won more hearts than it lost.
No industry is immune to technological advancement, even real estate. Property technology, or PropTech for short, is the technology and software assisting the real estate needs of our time. The goal of PropTech is to optimize everything from owning, renting and living in a property to making the experience unique, easier and more efficient.
Shoppers today want glowing skin, but not at the cost of the environment. That’s evident in the way they are shopping. A study by Wella’s weDo/Professional revealed that more than half of customers prefer buying sustainable beauty products. A Partner at McKinsey, Emma Spagnuolo, shared in a podcast, “Since we started doing our generational research in 2016.
The fashion industry has been repeatedly called out for the environmental impact of its production processes. The apparel industry, in particular, accounts for 10% of the world’s carbon emissions and consumes 1.5 trillion liters of water each year.
When people tell you it is time to slow down, to focus on yourself, and to relax for a few minutes, do you often become angry at them for not understanding how important your business is to you? You can’t possibly relax. There is too much to be done and not enough hours in the day, right? Wrong.
SEO, or Search Engine Optimization, is about making your website stand out in search engines. With the right SEO strategy, you can rank among the top sites visible to users on Google search.
Collaboration is integral to business success. Startups collaborate with investors, employees, customers and various internal departments. Some kick it up a notch by collaborating with the big guns—billion-dollar corporations. Critics of this collaboration might label startups as “sell-outs”, but why should they pass on the opportunity to tap bigger resources? And why should corporations deprive themselves of unbridled innovation? Well, they shouldn’t. Here’s why.
Sales is integral to a company’s success. After all, it dictates how your business offering reaches and convinces your target audience. According to a study by the Harvard Business Review, companies with a defined sales process earned 18% more revenue than companies with none. What’s more? Companies that used three sales pipeline tools efficiently had a 28% higher revenue growth! Building and maintaining a sales pipeline can make a huge difference to your business growth.
Many of us have visited reputed museums and art galleries and stumbled across a piece of work that appears to be the finger painting project of a toddler. What furthers the layperson’s bewilderment in such situations is that the price tags for such pieces read millions of dollars.
Education is no longer just about textbooks and chalkboards. And, rest assured, it’s not limited to students. With EdTech—technology that makes education more engaging—the education landscape is changing, and so is the demand. In 2020, the global education technology market was valued at US$89.49 billion.
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