Online classifieds platform launches new subscription service, CarouBiz, for merchants to boost sales
Hong Kong, 2 April 2020 – Carousell, one of the world’s largest and fastest growing classifieds marketplaces, today announced the launch of Carousell for Business (CarouBiz) in Hong Kong. This new subscription service provides a suite of premium seller tools for merchants to increase their exposure to buyers and further grow their business on Carousell.
E-commerce is on the rise in Hong Kong with consumers thoroughly embracing the perks of online shopping – greater variety, better prices, and the convenience of shopping anytime and anywhere. Carousell has now over 24 million listings in Hong Kong with a diverse range of products across a variety of over 30 categories, including cars, properties, lifestyle, gadgets and fashion accessories and so on.
With its continued efforts to expand categories and improve user experiences, Carousell has become the most popular mobile classifieds app among Hong Kong consumers, according to traffic analysis and ranking company Similarweb. In addition, Carousell has the highest number of unique daily visitors compared to all other local shopping malls. This huge consumer base has directly influenced the strong sales momentum that sellers have seen on Carousell – which has increased by nearly 32 percent in transaction volume from 2018 to 2019 by listing products on the platform.
In light of the fast-changing business environment and the growing consumer preference for online shopping, scaling one’s online business is becoming increasingly crucial for Hong Kong retailers. Free of the complexities associated with building one’s own e-commerce site, merchants can easily set up their online stores on Carousell and have immediate access to buyers at their fingertips. With the added feature of CarouBiz, merchants can now fully tap into the local market and increase online sales.
By subscribing to CarouBiz, merchants will enjoy a suite of premium seller tools, including Video Listings for more clicks, Custom Collections for product categorization, Profile Cover Photo for branding, Premium Seller Badge for credibility, Bump Scheduler for higher visibility and Profile Promotion for more traffic. With these easy-to-use tools, merchants are fully empowered to showcase their products and brands to boost traffic, which will help them stand out in a crowded market.
“We are thrilled to be able to offer a service like CarouBiz to fully support and empower our Hong Kong merchants to expand their reach to more online audiences and continue to thrive in this dynamic and challenging market environment. We believe local retailers should be equipped with more tools to help navigate the complexity of e-commerce so they can just focus on their core businesses” said William Ip, Managing Director of Carousell Hong Kong, “Carousell is committed to creating a community that allows for more possibilities for sellers and buyers. With CarouBiz, merchants are able to better showcase their offerings in front of more buyers to address their needs, thus increasing sales. Ultimately, it’s a win-win situation for all.”
How to use these features in CarouBiz?
• Video Listings – Video Listings get up to 3 times more clicks and 50% more chats!
• Custom Collections – Curate collections to showcase your promotions, new arrivals, best sellers and more on your profile!
• Profile Cover Photo – Upload a cover photo on your profile page to help build brand recall and also shout out about your promotions.
• Premium Seller Badge – A premium seller badge will be pinned to your profile photo to increase your credibility as a seller and stand out from the crowd.
• Bump Scheduler – Select the days you want your listing to be Bumped and the number of Bumps each day.
• Profile Promotion – Promote your store with Carousell Coins and boost traffic to your store.
Carousell is a classifieds marketplace that makes selling as easy as taking a photo, buying as simple as chatting. Launched in August 2012, Carousell began in Singapore and now has a presence in eight markets across Asia. With over 250 million listings, we are one of the world’s largest and fastest growing marketplaces in Southeast Asia, Taiwan and Hong Kong, and is backed by Telenor Group, Rakuten Ventures, Sequoia India and Naspers. The Carousell marketplace has a diverse range of products across a variety of categories, including cars, lifestyle, gadgets and fashion accessories. Download the app for iOS or Android, and visit www.carousell.com for more information.