Is “Freemium” the Way to Go For OTT Platforms In APAC?
In 2021, internet penetration across the Asian continent has rapidly increased. The Asia-Pacific region (APAC) has the largest number of internet users worldwide. The surge of internet penetration has fueled the growth of Over-the-Top (OTT) platforms in the region. OTT content refers to paid or unpaid media services offered to users directly over the internet.
Is “Freemium” the Way to Go For OTT Platforms In APAC? Read More ยป
In 2021, internet penetration across the Asian continent has rapidly increased. The Asia-Pacific region (APAC) has the largest number of internet users worldwide. The surge of internet penetration has fueled the growth of Over-the-Top (OTT) platforms in the region. OTT content refers to paid or unpaid media services offered to users directly over the internet.